Dr. Azizi
Client
Dr. Ramsen Azizi is a double board-certified plastic surgeon in Chicago who specializes in breast enhancement and body contouring.
Objective
Increase the number of followers and inquiries in order to scale the number of booked consultations and surgical procedures.
Difficulties
The client had a relatively large following on Instagram, but the organic reach and engagement rate were low, and the account was generating few inquiries from potential clients.
Our Solution
- Total rebrand of the Instagram page look and features.
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- Highlights, designed to represent Dr. Azizi’s brand identity.
- Complete Instagram feed redesign in order to create a balanced, cohesive experience.
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- Diversified content strategy in order to build trust and confidence in the doctor's expertise. The strategy was designed to introduce the cold audience to the doctor, feature expert advice, and share impressive transformation cases.
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- Daily interactions with the followers in Stories in order to draw attention to the account and boost organic reach.
The Results
- Interactive daily InstaStories content allowed to scale monthly Stories reach by 292% bringing 60% more traffic to the Instagram profile.
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- Our new content strategy allowed us to increase the engagement rate by 4.4% within 4 months, generating additional 155% content interactions and 74% more post saves every month.
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- Scaling the account Reach by 60% allowed us to bring on average +400 highly targeted NET followers every month.
CLIENT FEEDBACK
RAMSEN AZIZI, MD, USA
We hired The Setters Agency to help with R.A.M Plastic Surgery’s social media marketing. We have so much on the plate with the list of surgeries, so we needed a company to help keep his social media up to par with our company. We found The Setters Agency on Instagram and heard great things about the company. The Setters Agency comes out with stories and posts for R.A.M Plastic Surgery’s social media account. It is both informational as well as posts from surgeries the doctor has performed. What we find most impressive about the agency is their ability to come out with fresh content with little direction. They come up with ideas we may not know about to keep our audience engaged.They have adapted to work around the doctor’s schedule to help produce consistently professional posts.
